The importance of good hosting for your website

To avoid misunderstandings, I would like to point out that it is essential to hosting a website on a server so that it is visible to the general public. A website without hosting is like: a car without a wheel, a house without a roof… In short, you understand I suppose :). The quality of the web hosting in lahore, the server, and the person who manages it is by no means a point to be neglected for your presence on the web, especially if it is professional. This can make the difference between the comfort of your Internet users' visit, security, but also in search results! And yes you should know that a good host for your website has a positive impact on the SEO of your site, regardless of its size.

Bad hosting can hurt a website's SEO

You have to know that Google regularly visits your site to determine who should appear on its first pages of results. A site that has fast load times and low latency are more likely to appear in search engine results. When analyzing the quality of a site, Google does not just check the page load time, many parameters are part of its selection, namely, it also takes into account the up-time. If a site is often down, hacked, slow ...

Even if occasional breakdowns are inevitable, it is crucial to reduce them, to foresee them, or to anticipate back-up solutions in case of emergency. Also, a poorly secured server can harm the image of the company as well as your visitors, but also therefore the SEO of the latter. Search engines increasingly appreciate websites whose servers are well optimized for these different criteria. As much as having a "simple website" is no longer enough, it is essential to choose the right host, an out source, and finally, the server on which your site is stored.

The different hosting solutions

First of all, it should be noted that a good host's role is to guarantee a high-speed connection, to secure the servers, but also to make the necessary bandwidths available to Internet users. Dedicated hosting, shared server, and VPS virtual server are hosting solutions to consider.

The dedicated server

Dedicated hosting allows you to rent a single (or mastered) server for your site. This type of hosting can effectively meet the requirements of sites with high bandwidth needs. You will be able to benefit from the desired performance according to your budget and your requirements. You will have at your disposal a tailor-made server space, which allows you to install software and store various data from your site. The main downside of the dedicated server is that this offer is necessarily higher in terms of cost. The big advantages are the quality, speed, and convenience of page load times.

You can manage this yourself if you have the skills (be careful, it's a job!), But you can entrust this work to a partner whose job it is to devote yourself to other things. “The Web is yours! » (At random!) Can obviously become your best ally in this area :). We ensure the implementation of security patches, the regular update of your operating system, and the daily monitoring of your data backup strategy.

Shared hosting

A shared server is easy to use and has a low cost compared to dedicated hosting. Server administration and software configuration do not require special knowledge (although… a minimum all the same). Everything is done to facilitate your work and the management of your space. The main drawback of shared ownership is the fact that on average 50 to 70,000 sites can be hosted on the same server. In this case, the power available for each user is obviously not dedicated and you can suffer the consequences of neighboring sites (bandwidth, blacklisted IP address, etc.). On the other hand, shared hosting remains an interesting solution for the launch of a first website at a lower cost. The best known in France is OVH which offers very good value for money. You still have to ask yourself the question of your technical capacities in the event of a problem on your site. Who intervenes, within what time-frame, am I able to get my site back online in the event of a hack or an update that goes wrong (Typically for WordPress CMS, Prestashop…). Digital Marketing in Pakistan.

The VPS virtual server

As soon as you start to receive more than 300 visits per day, it may be preferable to move your site to a high-performance VPS type hosting, it is a compromise between the dedicated and the shared. The advantage of this type of server is that it allows server control in the same way as a dedicated server. The downside is that you don't have the benefit of a physical server that you own and therefore don't have full control over it. You share a hard drive with other users, but your virtual server keeps its CPU, as well as its memory allocation. All this will not be affected by other hard drive users in any way. As long as the number of your simultaneous visitors is provided for in your VPS settings, you will not have to worry about the performance of your site.

Conclusion:

There is no miracle recipe, as for many things you have to find the compromise that suits you best on the various criteria mentioned. Think about your priorities, your requirements, and make it your honey!